direct digital holdings brings state-of-the-art supply- and demand-side advertising platforms together under one umbrella company. our mission is two-fold: we deliver significant roi for middle market advertisers by providing data-optimized programmatic solutions at scale for businesses in sectors that range from energy to healthcare and travel to financial services. we also offer advertisers of all sizes unparalleled reach within general market and multicultural media properties. the company delivers unique insights and access to a cross-section of audiences who value brands supporting their community and diverse content. direct digital holdings' sell- and buy-side solutions manage 17,500 clients daily, generating over 60 billion impressions per month across display, ctv, in-app, and other media channels.