In White Plains, New York, Grande Cosmetics revealed the addition of Sabeen Mian as Brand President. The brand, recognized as the top lash and brow serum brand in the U.S., made this announcement as founder Alicia Grande transitions to the position of Chief Visionary Officer (CVO). Mian, who previously served as President of the Lash Division at Performance Beauty Group, Grande Cosmetics' parent company, boasts a successful two-year tenure in that role. Stepping into her new position, Mian will take the reins at Grande Cosmetics in partnership with the existing team.