A global leader in digital retail technology, Hanshow, has initiated a multi-year research collaboration with the University of Cambridge in London. This partnership aims to create advanced Augmented RFID systems using distributed hardware architectures. By combining Cambridge's proficiency in ultra-low-power sensing and communication with Hanshow's large-scale deployment capabilities, the goal is to establish a new technological standard for the retail industry worldwide. This venture signifies a significant step forward in the sector's innovation efforts and underscores the potential for groundbreaking advancements in the near future.